A couple of days ago, I posted this picture of a Mickey Mouse Clubhouse DVD cover that I had designed and illustrated last year. Thanks again to everyone who took time to like and comment on the post. It got me to thinking that maybe I should explain a little of what's involved in a project like this.
One thing Disney requests when assigning a job like this is that the artwork needs to be usable for posters as well as the DVD cover. So what you don't see here is that there is additional background that is cropped out by the Mickey Ear frame and the edges of the border. They need to have this to fit printing at the poster size. Another feature that the artwork has to have is that every character and background element has to be fully complete and on it's own separate layer so that Disney can easily isolate and extract parts of this illustration to use on other materials such as standees, flyers, other packaging, what have you. So what you have here, essentially, is a giant jig-saw puzzle with pieces that can work on their own but still need to function together seamlessly in the full image.
A wrinkle that got added to this job towards the tail end; someone at Disney really liked the idea of the vintage travel posters that I had used in one of the other concepts. They wondered if I could create postcards of the characters that mimicked the look of vintage travel posters. Those would be included as an "extra" with the purchase of the DVD.
The following is what I came up with: